FAST TV channel service YOULOOK TV is expanding its service in Sweden.
The deal with Samsung TV Plus will see YOULOOK TV offering shows from its 3,000+ hour catalogue via seven channels.
The initial launch content portfolio includes genres such as hit movies and series, action and adventure, drama, comedy, sports, home, and specialised content for entertainment enthusiasts across all categories.
YOULOOK TV will work with strategic partner Stuart Entertainment and tech partners MaginePro and Wurl on the roll-out.
Ola Steinsrud, YOULOOK TV founder, said:
“We will offer local customised channels as part of our global strategy, focus territory by territory with local content whilst offering cherry-picked international content. We are looking forward to increasing our offer as well as our international footprint thanks to our collaboration with Samsung TV Plus.”
Tim Stuart, strategic partner, managing director and founder of Stuart Entertainment, said:
“FAST channels will play a significant role in monetising TV and medium format content over the next two to five years as more platforms and CTV providers continues to serve as an affordable option for cord-cutters and cord-nevers alike. This is an exciting and growing market and with an experienced team and proven video streaming technology, YOULOOK TV is an upcoming and thriving FAST brand that Stuart Entertainment is delighted to represent”.
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